Self-Service Metrics

Help Center Article Views

The number of times individual help center articles are opened and viewed by users. Measures content-level engagement beyond general help center traffic. Does not indicate whether the article resolved the user’s issue.

Why Help Center Article Views Matters

Identifies which content gets attention and which sits unused. High views without corresponding ticket deflection indicate articles that fail to resolve issues.

How to Calculate

Count of page loads for each unique article URL within a time period. Often segmented by article title or category.

In TicketBoard

TicketBoard helps you track help center article views and related metrics from your Zendesk data. Connect your account for instant visibility.

Track Help Center Article Views with TicketBoard

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